Friday 10 February 2012

Target Audience Reasearch

U" - Universal – Suitable for all
It is impossible to predict what might upset any particular child. But a ‘U’ film should be suitable for audiences aged four years and over. ‘U’ films should be set within a positive moral framework and should offer reassuring counterbalances to any violence, threat or horror.
PG-General viewing, but some scenes may be unsuitable for young children
Unaccompanied children of any age may watch. A ‘PG’ film should not disturb a child aged around eight or older. However, parents are advised to consider whether the content may upset younger or more sensitive children.
Exactly the same criteria are used to classify works at ‘12A’ and ‘12’. These categories are awarded where the material is suitable, in general, only for those aged 12 and over. Works classified at these categories may upset children under 12 or contain material which many parents will find unsuitable for them.
No-one younger than 15 may see a ‘15’ film in a cinema. No-one younger than 15 may rent or buy a ‘15’ rated video work.
No-one younger than 18 may see an ‘18’ film in a cinema. No-one younger than 18 may rent or buy an ‘18’ rated video work.
I looked on the British Board of Film Classification website and stated some of the age restrictions, after looking and discussing our film and the restrictions we have all came to the conclusion that our film will be classified as either a 12 or a 15.  We have decided that our film would be aimed at older teenagers and middle aged people who like to watch  mysterious films. I also believe that males would prefer to watch it over women

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